Private Label Program

ESSENTIALS PRIVATE LABEL PROGRAM

• 1. 1. Essentials CORELINE
        Introducing Your Next Big Brand Opportunity: The Ultimate Private Label Cabinet CollectionImagine a cabinet line so versatile, so premium, and so well-priced that it instantly elevates your brand — under your own name. Welcome to the Essentials Series — a revolutionary private label cabinet program where high-end features meet unmatched value.We’ve transformed our industry-trusted Essentials Cabinet Line into a modular, flexible, five-tier system by unifying all lines under one smart foundation: a shared cabinet box design. This powerful innovation allows you to deliver diverse looks and finishes across multiple markets — while streamlining production, compatibility, and logistics.Whether you’re targeting modern, traditional, textured, or high-performance finishes, your brand can now offer a full spectrum of cabinetry solutions — at scale, at speed, and at industry-leading pricing.Built to Perform — Crafted to Impress - All five lines share the same premium-grade construction:
        • ¾” Thick Plywood or Particle Board Box Options
        • Solid Wood Dovetail Drawer Boxes
        • Full-Extension Soft-Close Drawer Glides
        • 6-Way Adjustable Soft-Close Door Hinges
        • Offered RTA (Ready-To-Assemble) or Fully Assembled

        This foundation delivers consistent durability, smoother installations, and full customization for builders, dealers, and design studios alike.

        The Essentials Series — Five Powerful Lines. Infinite Possibilities.
        

     • 14 door styles including 6 painted lacquer profiled doors
     • 1 White Oak Slim Shaker
     • 8 Flat Panel Thermally Fused Laminate (TFL) designs
     • Perfect for everyday elegance and market-friendly pricing — the heart of your private label offering.

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     2. Essentials Essentials ThermoFLEX

     30 profiled doors in 80 vibrant colours
     An exceptional line of high-quality thermofoil doors, engineered for consistent finish, durability, and style — without the high-maintenance drawbacks of painted wood.

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     3. Essentials EnduraLAC

     A cutting-edge solution and a true painted door alternative:

     • 6 profiled designs in 15 Standard Colours
     • Fingerprint-proof
     • Water & humidity resistant
     • Heat & impact resistant
     • Chemical resistantThese ultra-durable doors offer a flawless finish with next-generation protection — ideal for families, rentals, and commercial use.
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     4. Essentials NatureLAC

     5 wood grain door profiles in 5 earthy, refined colours
     Combining the natural beauty of wood with the high-performance durability of EnduraLAC. Texture, tone, and resilience meet in this modern organic collection.

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     5. Essentials ColourFLEX

     30 profiled designs, 12 Standard Colours, and over 1,700 Custom Colours
     This premium lacquer-painted series offers the broadest colour palette in the collection, giving your brand the ultimate creative flexibility — from soft neutrals to bold architectural statements.

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     Why This Cabinet Line is a Game-Changer for Your Brand
     • Create your own brand identity in cabinetry with minimal upfront investment
     • Offer an unrivaled combination of quality, price, and style
     • Serve every client — from budget-conscious remodels to luxury custom builds
     • Simplify inventory, training, and installs with a universal cabinet box system
     • Scale effortlessly with RTA or Fully Assembled options
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     Ready to Own the Line?

     With the Essentials Series, you’re not just selling cabinets — you’re selling solutions. Premium-grade. Cost-effective. Style-forward. Backed by quality and built for your brand.

     Let’s launch a cabinet program with your name on it — and your success built into every box.

     These ultra-durable doors offer a flawless finish with next-generation protection — ideal for families, rentals, and commercial use.